home / writing
Writing
2026
  • In my previous attempts I started with the app. This time I'm starting with the problem.
    How I shifted from ideas to problems, found my ICP, and started validating a product for dog-owning couples.
  • Two apps, zero revenue, and everything I learned from it
    Everything that went wrong, and what stuck, after two apps that didn't make it.
Making things, writing about it, figuring it out.
© 2026 ยท leticiabuilds.com
en / pt